Malomo - Building Your Brand with Every Shipment

Have you ever ordered a product online, eagerly awaited its arrival, and then found yourself checking shipping status every couple of hours only to have to utilize a clunky, hard to navigate shipper's tracking page. Enter Malomo, a shipment tracking platform for e-commerce marketers that seeks to help brands extend their brand experience while providing better communication with consumers during the shipping process. In this episode, Co-Founder & CEO,  Yaw Aning introduces his unique platform and how it has helped brands build better relationships with their customers. Here’s his story…

In part one of this feature Yaw discusses How his unconventional career path provided valuable knowledge and experience, How he came to find his business partner and why they work so well together, How pioneering a brand-new service brought on specific challenges to overcome, How and why his shipment tracking platform is so successful, How and why the platform empowers companies during the post-purchase experience, Which types of companies benefit most from using his service.