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I had the pleasure of sitting down with James Reynolds, Co-CEO and Co-founder of Coco5, and what a conversation it was. From the South Side of Chicago to Wall Street to the beverage aisle, James’s journey is packed with powerful lessons on grit, reinvention, and staying true to your purpose. He op…
When your product is born out of love, necessity, and a mission to help others, it shows. In this episode, I sit down with Jesslyn Rollins, CEO of BIOLYTE, the first medical-grade hydration drink formulated to deliver the benefits of an IV bag in a bottle. What started as a way to help her mom duri…
On today’s episode of The Story of a Brand Show, I’m joined by Lauren Picasso, the founder and CEO of Cure Hydration. What started as a personal struggle with staying hydrated as an endurance athlete led Lauren to launch a science-backed, clean-label hydration brand that is now available in...